You can make them happy depending on the business with e.g. special premium content early access to the offer dedicated discount or free shipping. And smarter by sending them short advice straight from an expert e books access to online courses etc. Additional fields in the registration form If you want to segment the database and send personalized content you need more data than just an email address. Therefore collect additional data in your form at least the recipient's name . The name alone will allow you not only to send a message directly to a given person Hello Ania but also to divide the database by gender.
If your activities are more focused on B B you can also add information about the company industry etc. On the other hand if your business is e commerce you can try to include data that will allow you to specify the customer's needs e.g. shoe number or clothing size in the industry fashion or directly ask what type of content the recipient expects Taiwan WhatsApp Number List from you. Zalando newsletter subscription example Zalando newsletter subscription example An example of subscribing to the Pepco newsletter An example of subscribing to the Pepco newsletter In our Form Wizard you can place an additional field in a few moments by marking the appropriate checkbox in the Form Fields tab. Refresh the mailing list If you have been doing email marketing for a long time you probably have accumulated addresses of people who stopped opening your emails a long time ago.
This is generally the case and Open Rate in typical email campaigns is a myth. However this does not change the fact that such an effect is always worth striving for. There will also be e mail addresses that have ceased to exist e.g. due to a change of job and to which sending is bounced. Keep in mind that any manifestation of not opening the message or bounce nomen omen reflects on your deliverability. Therefore it is very important to refresh your list from time to time. Here are two ways that you can quickly implement The first divide your email base based on loyalty three groups loyal + typical disloyal less than OR and limit or even abandon sending to the least loyal ones. See also We were unsubscribing after emails.